A Leading Content Management System
The Edison platform, developed by Edison Interactive in partnership with TelSolv, is a leading content management system (CMS) designed for connected devices. Its main goal is to enable companies to create personalized and unique user experiences quickly, easily, and consistently.
Using the Edison Content Management System, businesses can quickly develop their own customized user interfaces. They have the option to choose from a range of industry-leading templates or design a completely custom experience. The CMS grants total control over every aspect of the screen, whether it's for phones, tablets, or connected vehicle solutions, through the use of the Edison launchpad. This ensures that companies can manage every detail of their users' experiences.
Data Driven Approach
One of the key features of the Edison Platform is its focus on harnessing the power of data. It provides customers with exclusive access to analytics, offering valuable insights into interactions and usage across all devices. The real-time data dashboard includes:
• Custom reports
• Drag-and-drop graphs
• Network health status
• Individual user insights
• Data down to the click level
This data-driven approach empowers businesses to make informed decisions and optimize their user experiences. Edison Interactive is mainly known for its out-of-home (OOH) content management system (CMS) for various connected devices, such as golf cars, rental vehicles, hotel rooms, etc. Their CMS, called Launchpad, is geared towards delivering innovative technology solutions that disrupt industries through digital transformation. By leveraging the Edison platform, businesses can enhance the customer experience and turn cost centers into profit centers, benefiting both enterprises and small businesses.
Moreover, Edison boasts a vast network of premium displays, digital signage, and infotainment solutions, further enhancing its capabilities. Not only does it offer valuable back-end insights and management capabilities for businesses, but it also delivers meaningful content and features to end-users that can be monetized.
In summary, the Edison platform is a powerful content management system (CMS) designed for connected devices, providing companies with the ability to create personalized user experiences while harnessing the power of data analytics to optimize their offerings and generate revenue.
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